MemberProgram

A MemberProgram defines a loyalty (or membership) program that provides its members with certain benefits, for example better pricing, free shipping or returns, or the ability to earn loyalty points. Member programs may have multiple tiers, for example silver and gold members, each with different benefits.

Subclass of: Intangible

Properties from MemberProgram

Property Expected Type Description
hasTiers MemberProgramTier The tiers of a member program.
hostingOrganization Organization The Organization (airline, travelers' club, retailer, etc.) the membership is made with or which offers the MemberProgram.

Properties from Thing

Property Expected Type Description
additionalType Text, URL An additional type for the item, typically used for adding more specific types from external vocabularies in microdata syntax. This is a relationship between something and a class that the thing is in. Typically the value is a URI-identified RDF class, and in this case corresponds to the use of rdf:type in RDF. Text values can be used sparingly, for cases where useful information can be added without their being an appropriate schema to reference. In the case of text values, the class label should follow the schema.org style guide.
alternateName Text An alias for the item.
description TextObject, Text A description of the item.
disambiguatingDescription Text A sub property of description. A short description of the item used to disambiguate from other, similar items. Information from other properties (in particular, name) may be necessary for the description to be useful for disambiguation.
identifier PropertyValue, URL, Text The identifier property represents any kind of identifier for any kind of Thing, such as ISBNs, GTIN codes, UUIDs etc. Schema.org provides dedicated properties for representing many of these, either as textual strings or as URL (URI) links. See background notes for more details.
image ImageObject, URL An image of the item. This can be a URL or a fully described ImageObject.
mainEntityOfPage URL, CreativeWork Indicates a page (or other CreativeWork) for which this thing is the main entity being described. See background notes for details.
name Text The name of the item.
potentialAction Action Indicates a potential Action, which describes an idealized action in which this thing would play an 'object' role.
sameAs URL URL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the item's Wikipedia page, Wikidata entry, or official website.
subjectOf CreativeWork, Event A CreativeWork or Event about this Thing.
url URL URL of the item.

Instances of MemberProgram may appear as a value for the following properties

Property On Types Description
hasMemberProgram Organization MemberProgram offered by an Organization, for example an eCommerce merchant or an airline.
isTierOf MemberProgramTier The member program this tier is a part of.